For the December launch of the Triple Treat Box, we put a pizza lover’s spin on a classic Christmas song with two custom, stylistically different scores because they were too delicious to pick just one. The song is one of those things that get stuck in your head. So much so, that the following year Pizza Hut recreated the spots—this time adding Craig Robinson to the mix.

Bonus content: peep the negative(?) review from Reddit.

Role: Senior Copywriter
Agency: GSD&M

Parents fuck up, but putting the blue box on the table is the ultimate redemption.
The campaign was featured here: Ad Week The Drum Creativity Online AdWeek (Mother's Day)

Role: Copywriter
Agency: CP+B

For the launch of the new $10 Tastemaker, we created a 22 1/3 month calendar to highlight each of the large, 3-topping combinations you could possibly order—all 680 of them.

We promoted this calendar with purchase of the $10 Tastemaker to the first 680 Hut Rewards members to order the pizza in app. The calendar went fast, so fast that I didn’t even get one—and I set a timer to order pizza at 11AM.

The calendar was featured on Adweek, Thrillist, Delish, and more and earned Pizza Hut over 400 million impressions.

Role: Senior Copywriter
Agency: GSD&M

Once upon a time, after quietly sitting through a big presentation in a big conference room for over an hour, I stood up and addressed my CEO, CCO, and agency President with a song.

This is that song.

Password: truckyeah